New Business Pitch/Love Life Cancer Foundation
Give them what they need? Give them what they want? Better to give them what they don't expect! One sure way to win over a new client is to create an idea that speaks not to but through them, straight to the subject matter. This became the lead creative to promote a new Cancer Foundation based on education and the idea to start thinking about Cancer in the now. Preventative messaging in grabbing the attention of a younger demographic. 16-25 year age group and the new era of preventative medicine. Cancer can be thought of as not a disease of the old but screening for the future.
Give them what they need? Give them what they want? Better to give them what they don't expect! One sure way to win over a new client is to create an idea that speaks not to but through them, straight to the subject matter. This became the lead creative to promote a new Cancer Foundation based on education and the idea to start thinking about Cancer in the now. Preventative messaging in grabbing the attention of a younger demographic. 16-25 year age group and the new era of preventative medicine. Cancer can be thought of as not a disease of the old but screening for the future.
